What it is: A truly versatile range of neutral hues designed by Lancome global makeup artists. What it does: Formulated with exclusive Micro-Air technology, this eyeshadow is smooth and blendable and features long-lasting color that glides on effortlessly. How to use: Sweep the eyeshadow all over the lid as a base color, on the outer corner as a contour or toward the browbone as a highlighter. Style Name: Lancome Color Design Ochre Matte Eyeshadow. Style Number: 5615678. Available in stores.